Protection
photo collage
I have so many conversations with despairing visual artists it would
seem that their frustration and depression are symptoms of a cultural disease
of epidemic proportions. The four
most debilitating aspects of the infection appear to be:
1) The lack of a solid
social infrastructure such as galleries, dealers and representatives to support
their practice, even as they’re expected to represent and even help save the
society;
2) The subsequent lack of sales, despite a focus on ‘commerce’, forcing
them to find other sources of revenue even as they fund and sustain their
city’s visual culture practically on their own;
3) The involvement in the creation process of perhaps well meaning but
impatient and fundamentally clueless family members and friends;
4) The lack of creative conversations with their peers and with other
artists at a more developed stage in their profession who might serve as
inspiration and validation.
What is tragic about this disease is its effect on creativity and creation.
Artists become paralyzed by insecurity, doubting the very thing that gives
their lives its meaning. If they don’t freeze up completely or abandon their
art, they stop learning, experimenting and producing for their own reasons;
they try to modify their work to make it more ‘saleable’. This is deadly both
to them and to the quality of the culture they produce for sale or otherwise.
I see the effect of that every day in artists’ complaints and in the
quality of art that is sometimes proposed for exhibition to my gallery. I see
it in the endless ‘art fairs’ and charity art auctions that sell art at
cut-rate prices. I see it in the flocks of people taking leisure or
recreational art courses then rushing to sell their amateur work. I see it in
art education that focuses on ‘concept’ and ‘virtual’ because it’s too
expensive to maintain studios and provide equipment for actual media.
It is no wonder why artists like Picasso and Van Gogh managed to make art
despite all the distractions, including family and marketplace, whether adoring
or contemptuous. The sheer power of their faith in their own talent and
unfailing dedication to developing it guaranteed their time in creation mode. They
interacted with the world on their own terms, accepting the consequences,
neither seduced by success and praise nor crippled by the blindness of others.
They made themselves artistically immune to the disease.
Artists today are particularly susceptible to this art-destroying
illness. The society around them is rife with deadly spores: it is especially
dissociated from hope, self-deluded, superficial and materialistic as only easy
access to mass-made stuff and cut-paste-post functions can make it. It is
skilled and work-focused, but not as educated as the degrees its universities
give out might indicate: its concept of Democracy, for instance, is that
everyone Is, or should be, the same, when in fact, in Democracy, everyone is
Equal, not ‘the same’. This misconception is especially detrimental to Culture
and to the Arts.
The truth is, artists are not going to change society. If anyone has it
in hand these days it’s the multinationals and the governments that rely on
their support. They, engineers and the designers of electronic products are
doing the programming, and it is not part of their agendas to promote the kind
of pensive, one-on-one, time consuming, individualized activity that is art
making. It is to the artists’ advantage, however, and I for one know for a fact
that there are a lot more of them out there than anyone realizes.
All I can say to all these artists is redefine your focus and stick to
your beliefs. Instead of constantly talking about needing to sell, bewailing
the lack of recognition, comparing sales notes, badmouthing that which sells,
donating to charities in the hope of having some exposure, agreeing to teach
art as leisure or recreation and producing more and more of the type of work
‘that sells’, STAND BY YOUR PROFESSION.
How? Have real art conversations with each other about what you do, not complaint
sessions about what society doesn’t do for you. And just as people may have a
misconception about what Democracy is, perhaps too many artists have come to
have a misconceived notion about Art and what it is. If artists don’t understand
or value Art more than the cost per square inch or how many pieces they sold
during any given exhibition, why should anyone else?
Visual artists must become more engaged in their practice, must become
more involved with their peers on technical, aesthetic and philosophical
levels, must accept the responsibility to the artistic community that comes
with calling themselves Artists. We live in a sales-based economy, of course
they must also sell, but they must do so because their work has value beyond
that of a couch or a limitless reproduction.
As an artist, I understood something fundamental about whom I am and
what I have to do. As an artist, while I am Equal to everyone else, I am not
the same as everyone else. The expected sequence of achievement that society
imposes as ‘normal’ on individuals, the assigned timeline for it, the required
adherence to imposed values are all abnormal for me. As an artist, I understood
that I have different Values than say, a scientist, a manufacturer, a banker, a
priest. My understanding of ‘product’, my relationship to material, to space,
even to ‘family’, my physical needs, my experience of time and my philosophical
stance relative to success and fulfillment are completely different than
theirs. Equal, but different.
That is what defines my attitude to my work. And that is why I engage in
defending and protecting artistic practices that do not focus on selling. I
have to remind artists that every second spent complaining is time not spent
creatively, either to make art or to make it be known and respected.
Let us create our own antidote to the poisons in our social environment.
Let us vaccinate each other from the creative disease caused by depression and
frustration, but especially by the abandonment of our Values. We are artists
after all. WE are creators.